Invincible Brand Ambassador Fisherman Peter Miller landing a Sailfish on board 40ft Catamaran

Invincible, the premium saltwater sport fishing and high-performance boat brand has signed Peter Miller, the host of Discovery’s “Uncharted Waters with Peter Miller” as a brand ambassador.

The producer, philanthropist, professional angler and three-time world sailfish champion joins current ambassadors Captain JC Cleare and Sarah Melia of Remix Sportfishing, a competitive billfish team with a 42’ Open Fisherman. In addition to “Uncharted Waters,” Miller’s social media following and engagement with fans and philanthropies make him an ideal partner.

“We look for compelling and authentic partners that promote our brand and that are engaging and current with their followers and consumers, says Ian Birdsall, VP International Business, “We strive to be the leader in content creation and creativity in our segment and Peter is the ultimate professional in that regard.”

Other than fishing on Invincible boats during tapings of “Uncharted Waters,” Miller’s personal boat will be a 35’ Catamaran (powered by twin Mercury 400 Verados), making him the most high-profile fishing personality to make the jump from a traditional monohull to a multihull.

“I’ve seen my share of catamarans in my more than 30 years of fishing, but it wasn’t really until I started traveling the world with ‘Uncharted Waters’ and noticed that the most rugged fishermen were the ones who ran the cats,” Miller said. “When I went to some of these places with the most challenging conditions - South Africa, and Anguilla for example, I saw that the catamarans are preferred. When I finally got to fish one for myself with Grander Marine (an Invincible dealer) in the Gulf of Mexico, I saw that catamarans are where it’s at. After doing a couple hundred miles roundtrip on that Invincible 40’ catamaran, I was elated when the possibility came to partner with them.”

Invincible will be utilizing its global network of dealers to provide Miller with a boat wherever “Uncharted Waters” takes him and his crew. “The global reach of Invincible, from having a 36’ Open Fisherman in Costa Rica to a catamaran in Australia really made partnering with them a no-brainer,” Miller said. “It’s incredible to have a boat, powered with Mercury outboards and ready to fish pretty much anywhere in the world just by picking up the phone.”

Invincible will also become title sponsor of “Uncharted Waters with Peter Miller” which airs on Discovery and will feature Invincible boats fishing in exotic locations across the globe.

“Uncharted Waters with Peter Miller” can be found on Discovery, Amazon Prime Video as well as additional highlights, behind the scenes footage and specialty content on YouTube. You can follow Peter Miller on instagram @PeterMillerfishing or @unchartedwaterstv_petermiller or on Facebook at PeterMillerFishing.

PHOTO

Peter Miller with a sailfish on an Invincible 40' Catamaran while shooting for "Uncharted Waters."

MEDIA ENQUIRIES

Chris Sams Rafferty (Sam) at Pomegranate PR

E   sam@pomegranatepr.com

M  +34 679 71 25 24